> ## Documentation Index
> Fetch the complete documentation index at: https://docs.raddivus.com/llms.txt
> Use this file to discover all available pages before exploring further.

# AI Agent overview

> Get plain-language campaign insights from your Meta Ads account, and let the AI Agent propose approval-gated changes you confirm before anything happens.

The AI Agent is a conversational assistant connected to your Meta Ads account. You ask questions and give instructions in plain language. It reads your campaign data, explains what is happening, and can make changes to your account, always with your approval first.

**Where:** sidebar → **Agent**. **Cost:** free to chat (some actions like image generation cost 1 credit). **Plans:** all (model tiers vary by plan).

Recommended reading order: start with [Permissions](/ai-agent/permissions), then [Approvals](/ai-agent/approvals), then [Model tiers](/ai-agent/model-tiers), and finally [Pro features](/ai-agent/pro-features).

## Get started

<Steps>
  <Step title="Connect a Meta account">
    Open the Agent and select an ad account. If you have not connected one,
    follow [Connect Meta Ads](/connections/connect-meta).
  </Step>

  <Step title="Ask a question">
    Type something like "How are my campaigns doing this week?" or "Which ad set
    has the worst CPC?" The agent already knows your brand profile, so it never
    asks basic questions about your business.
  </Step>

  <Step title="Approve actions">
    When the agent proposes a change, it shows an approval card. Nothing happens
    until you click Approve. See [The approval system](/ai-agent/approvals).
  </Step>
</Steps>

## What it can do

**Read and analyze (automatic, no approval needed):** campaign overviews, performance (spend, impressions, clicks, CTR, CPC, CPM, reach, frequency), ad set and ad data, account-level insights, and your brand context.

**Modify your account (requires approval):** pause or resume campaigns and ads, and change campaign budgets.

**Generate creatives (requires approval, costs credits):** generate new ad images (1 credit each) with the same engine as the [Ad Generator](/create-ads/ad-generator), create variations of an existing ad (1 credit each) like the [Ad Copier](/create-ads/ad-copier), and upload creatives to Meta (free). Uploaded ads are always created **paused**.

## Examples

* "How are my campaigns doing this week?"
* "Which ad set has the worst CPC?"
* "Pause the campaign that's spending the most with the lowest return."
* "Generate 3 new ad images for my landscaping business."

## Learn more

<CardGroup cols={2}>
  <Card title="Model tiers" icon="layer-group" href="/ai-agent/model-tiers">
    Lite, Raddivus, and Pro, and when to use each.
  </Card>

  <Card title="Permissions" icon="sliders" href="/ai-agent/permissions">
    The five toggles that control what the agent can see and do.
  </Card>

  <Card title="Approvals" icon="circle-check" href="/ai-agent/approvals">
    How the agent asks before it changes anything.
  </Card>

  <Card title="Pro features" icon="brain" href="/ai-agent/pro-features">
    Extended thinking, task planning, and sub-agent delegation.
  </Card>
</CardGroup>