> ## Documentation Index
> Fetch the complete documentation index at: https://docs.raddivus.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Ad Analytics

> Audit every ad in your connected Meta Ads accounts in one gallery with live performance metrics and filters for campaign, status, media type, and date.

Ad Analytics is a visual gallery of every ad in your connected Meta Ads accounts. Use it as a quick audit of every active and historical creative you have run.

**Where:** sidebar → **Ad Analytics**. **Cost:** free to view. Requires a [connected Meta account](/connections/connect-meta).

<img src="https://mintcdn.com/raddivus/pX6o-DRTS6edLW7n/images/concept-analytics.svg?fit=max&auto=format&n=pX6o-DRTS6edLW7n&q=85&s=97c56eb4107f7d6812754a64865b786f" alt="Illustration of live ad performance metrics and charts" noZoom width="1200" height="340" data-path="images/concept-analytics.svg" />

## What you see

Each ad shows its thumbnail, status, and key metrics pulled live from Meta:

* Impressions
* Clicks
* Spend
* CTR (click-through rate)
* CPC (cost per click)
* Reach

## Filter the gallery

<Steps>
  <Step title="Select an account">
    Choose a connected Meta ad account from the dropdown.
  </Step>

  <Step title="Apply filters">
    Narrow by campaign, status (active, paused, and more), media type (image,
    video, or carousel), and a date range.
  </Step>

  <Step title="Open an ad">
    Click any ad to see its full creative and metrics.

    {/* SCREENSHOT TODO: a single ad's detail view showing its creative and performance metrics */}
  </Step>
</Steps>

<Tip>
  Data is pulled fresh from Meta. If numbers look stale, refresh the page.
</Tip>

## Troubleshooting

<AccordionGroup>
  <Accordion title="No ads are showing">
    The account may have no ads, or the filters are too narrow. Clear the
    filters and confirm the account has campaigns in Meta.
  </Accordion>

  <Accordion title="A video or carousel won't show a full preview">
    Some ad formats only return a preview thumbnail. View the original in Meta
    Ads Manager.
  </Accordion>
</AccordionGroup>